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Meet
Maybelline’s new next-level hydrating lip gloss, created with hyaluronic acid
to produce a hydrating formula that visibly smooths lip surface and enhances
lip contour with high shine. This hydrating lip gloss is available in a full
range of modern shades and comes with an XL Wand™  which transforms lips
in an easy, one swipe application. Maybelline Lifter Gloss provides a
hydrating, glossy shine and fuller look. A consumer test revealed that 90%
agree that lips feel hydrated after using this product. 

Benefits
of Using Maybelline Lifter Gloss

·       
This new lip gloss formulated with
hyaluronic acid delivers the utmost hydration with a high shine finish.

·       
Breakthrough formula visibly smooths lips and
enhances lip contour for a fuller look.

·       
Achieve beautiful-looking lips with a high
shine finish.

·       
With XL wand applicator transforms lips in one
easy swipe.

·       
This hydrating lip gloss is available in 10
modern shades.

How to
Use/Apply

Step
1. Apply lip gloss with the XL Wand™ applicator in the center of your
upper lip and follow the contours of your mouth.
Step 2. Glide the lip gloss across the entire bottom lip.

Maybelline
Fit Me Luminous + Smooth primer is a super moisturizing primer, which
creates the perfect base for your makeup, and is especially suitable
for normal to dry skin.

The
glide-on primer promotes a dewy, radiant aesthetic, making it versatile enough
to wear alone or beneath foundation. The long-lasting formula allows your
makeup to remain pristine and vibrant for up to 12hrs, with the lotion-like
texture helping to deeply hydrate and replenish.

Why you
would love it

This light
primer contains Vitamin E and SPF 20 , so your skin is
always protected from the sun’s harmful rays.

Fit Me
Luminous + Smooth Primer helps to minimize the appearance of enlarged pores and
fine lines, offering a flawless, luminous-looking visage.

Key
Benefits

·       
Moisturizing

·       
Suitable for normal to dry skin

·       
Gives the makeup an even and natural result

·       
Holds the makeup for 12 hours

·       
With vitamin E and SPF 20

How to use
the primer

Apply
generously before makeup application.

THE PRETTIEST POUT WITH NYC
ATTITUDE

Get
inspired by 10 new long lasting liquid lipstick shades as bold and iconic as
New York City’s brick walls.

WHY
YOU’LL LOVE IT

WHAT
IT IS

SuperStay
Matte Ink™ City Edition Liquid Lipstick gives you a flawless matte finish in a
range of rich tones with up to 16-hour wear.

BENEFITS

Maybelline’s
Superstay Matte Ink™ City Edition lipstick range was inspired by the attitude
of NYC. This highly pigmented lip color features a unique arrow tip for precise
application. Ink your lips in up to 16 hours of liquid matte color, now
available in range of shades, such as saturated reds, burnt siennas, blues, and
terracotta hues.

HOW
TO USE/APPLY

Step
1. Apply lipstick in the center of your upper lip and follow the contours of your
mouth.
Step 2. Glide the lipstick across the entire bottom lip.

Always on.
Never back down. Like the city it was born in, Superstay matte ink is
all about a bold non-stop attitude. This ultra-saturated liquid
matte stays on and on point for 16HRs. So swipe on your favorite
shade and ink with attitude.

HOW TO USE 

Step 1.
Apply liquid lipstick in the center of your upper lip and follow the contours
of your mouth.

Step 2.
Glide the liquid lipstick across the entire bottom lip.

Always on.
Never back down. Like the city it was born in, Superstay matte ink is
all about a bold non-stop attitude. This ultra-saturated liquid
matte stays on and on point for 16HRs. So swipe on your favorite
shade and ink with attitude.

HOW TO USE 

Step 1.
Apply liquid lipstick in the center of your upper lip and follow the contours
of your mouth.

Step 2.
Glide the liquid lipstick across the entire bottom lip.