Allure
Eyeshadow palette:
We went into depth with our eyeshadows, offering a vast shade collection.
Each shade is carefully made with the right combination of pigments for smooth
application.
Our Eye Shadow is LONG LASTING, high impact
Paraben Free & Cruelty-Free

Recommended for: All Skin Types

Our new Color Riche Volume
Intense Matte lipstick in 336 Rouge Avant-Garde is matte lipstick with up to 16
hours of wear infused with hyaluronic acid. The caring formula keeps lips
feeling moisturized all day. The matte of your dreams: powdery, lightweight,
and creamy. This lipstick volumizes lips for plumper-looking lips all day with
a transfer-resistant finish. Never flat. Never dry. The new slim packaging
allows for easier, more precise application, to accentuate your lip shape. A
new lipstick designed for women who believe in their choices. Available in 12
intense, powdery matte shades of conviction that beautify every lip tone.

Benefits

WHY CHOOSE THIS INTENSE
MATTE LIPSTICK

– Designed with hydrating
skincare-inspired ingredients such as hyaluronic acid and argan oil, this
moisturizing lipstick gives a powdery matte finish that’s never flat, never
dull, never drying on your lips.
– Formulated with an ultra-volumising lipstick formula, enjoy up to 16 hours of
plumping wear and care, keeping your lips intensely pigmented with saturated
color throughout your entire day (and night).

Our L’Oréal Colour Riche
Matte formula will leave lips feeling moisturized and looking plump for the
perfect pout. This innovative lip solution leaves no transfer, and no smudge,
and contains the highest concentration of pigment for showstopping color at all
hours of the day.

Beautify every lip shade
with this sophisticated hydrating lipstick, beautifully encased in our
convenient slim bullet packaging with an elegantly engraved monogram.

How To Use

Be sure to moisturize and
exfoliate your lips regularly to create the ultimate canvas for your matte
hydrating lipstick.

Apply the plumping formula starting at the center of your upper lip. Work from
the center to the outer edges of your lips with matte lipstick. To further
plump your lips, follow the contour of your mouth.

Discover NEW L’Oréal Paris
Les Nus by Color Riche satin finish lipsticks, 11 radiant nude shades, visible
on a variety of lip tones, infused with pure caring oils.

Our satin finish lipstick
Color Riche, which has given rich color and caring formulas together since
1985, has been upgraded thanks to our range enriched with argan oil and vitamin
E. 11 intense nude buildable shades provide your lips with saturated color and
a creamy satin finish. This lipstick’s argan oil-infused formula ensures a
smooth application and non-drying comfort, so your lips feel luxuriously soft
and moisturized. L’Oreal Paris celebrates 50 years of our iconic worth-it
slogan. Continuing female empowerment Color Riche Les Nus’ case is exclusively
designed by a female illustrator and the bullet is a unique shape to resemble a
female silhouette.

Why Choose this Colour
Riche Les Nus Intense Lipstick

Non-drying and
smudge-proof
Silhouette bullet for defined lip lines and a smooth glide for coverage in just
one swipe
Express yourself and your attitude, Lips feel soft and smooth after application
Color stays true all day, Les Nus by Colour Riche
Find your perfect nude.

How to use

Step 1 Draw: To smooth your lips and define your lips outline your lips with
Color Riche Lip Liner in the shade closest to your chosen lipstick shade.

Step 2 Fill and Accentuate: Apply your chosen Color Riche lipstick, starting
from the cupid’s bow to the corners.

Be your own pro with Pro
XXL Extension Mascara, inspired by beauty salons and powered by science. A
lengthening mascara to give you the look of salon lash extensions in 2 quick
and easy steps.

– Inspired by beauty
salons and powered by science
– Infused with super fibres, providing a lash extension effect
– Up to 7.6x buildable eyelash volume*.
– +72% lengthening effect*.
– No clumps, smudging or flaking.

Want to get the look of a
salon lash extension in two quick, easy steps? Learn how to become your own pro
with the NEW L’Oréal Paris Pro XXL Extension Mascara inspired by beauty salons
and powered by science. Our 2-step high-end mascara is infused with super
fibres, providing a lash extension effect and up to 7.6x buildable eyelash
volume*.

How does PRO XXL Extension
lengthen lashes?
First step, coat lashes with the volumizing mascara primer evenly.
Next step, layer the super fibers for +72% lengthening effect*. No clumps,
smudge or flake.

The Result?
A lash extension look with buildable volume. Time to discover this smudge-proof
and non-flaking mascara!

Pro XXL
Whether you are looking for a volumising mascara to create a more dramatic
look, a lengthening mascara to build longer lashes, or a lifted look with the
perfect curl, L’Oréal Paris’ PRO XXL mascaras ensure clump- and
smudge-resistant effects. In 2 quick and easy steps, you can emulate the look
of a lash lift, lash extensions, or achieve 3D volume with the PRO XXL
mascaras.

The anti-clump wiper
removes excess formula. No overload, no clumps. Individual lash by lash
separation, for millionised lashes!

How to use

Step 1: VOLUMISE. Coat
lashes with the volumising mascara evenly for up to 7.6x more volume*.
Step 2: LENGTHEN. Intensify your lashes with super fibres for +72% lengthening
effect*.

For even more volume and
lash care, apply Lash Paradise Mascara Primer before applying the mascara.

Want to get the look of a
salon eyelash lift in only two quick, easy steps? You can become your own pro
thanks to the NEW PRO XXL Lift Mascara for curling lashes, which is inspired by
salons and powered by science. This long-lasting mascara can curl even straight
lashes and is infused with pro-keratin, for an intense eyelash volume and
salon-like lift.

How does PRO XXL Lift
Mascara curl lashes?
First, use the straight brush for up to 17x volume*.
Then use the curved brush for a 20 degree lift effect*.
No clumps, smudge and flake-free.

The Result?
A lifted lash look lasting up to 24 hours – truly a mascara that holds curl all
day. 79% of women would choose it over a salon lash lift**.

Pro XXL
Whether you are looking for a volumising mascara to create a more dramatic
look, a lengthening mascara to build longer lashes, or a lifted look with the
perfect curl, L’Oréal Paris’ PRO XXL mascaras ensure clump- and
smudge-resistant effects. In 2 quick and easy steps, you can emulate the look
of a lash lift, lash extensions, or achieve 3D volume with the PRO XXL
mascaras.

How to use

Step 1: VOLUMISE. Use the
straight brush and gently sweep up from root to tip. Coat lashes with the
volumising mascara evenly for up to 17x fuller eyelashes.*
Step 2: LIFT. Then repeat using the curved brush for a lift effect. Use the
Paradise Lash Primer before applying mascara for even longer and fuller lashes.
Lift your lashes, with a 20 degree curl effect.